O'Rourke Hospitality Marketing, a leading Internet Marketing Company based in Newburyport MA, is looking to fill a full time position for an SEO specialist.
O'Rourke focuses exclusively on the Hospitality Industry and provides world-class hotels with internet marketing services, website design and optimization, and off-line print design. For more information please see www.orourkehospitality.com.
Responsibilities of SEO Specialist:
Develop an organic search strategy:
Must have the ability to assess a website, provide a detailed site analysis and create detailed SEO recommendations.
Keyword Research & Analysis:
Provide actionable competitive analysis
Develop Keyword strategies for optimal on-site performance
Knowledge of Keyword Ranking Reports
On-Page SEO:
Knowledge of set up of internal linking structure
Experience in writing metadata with Keywords (title tags, description tags, metatags, alt tags
Web Analytics:
Experience in installing google analytics and goal conversion set up.
Experience in analyzing visitor reports, traffic reports, goal conversion reports, Initial Key Performance Report as well as GEO Coding Reports.
Link Building:
Experience in developing comprehensive linking strategy and reporting.
PPC Campaign:
Create and update pay-per-click keyword campaigns in Google AdWords and provide budget and spend summaries for each campaign.
TO APPLY
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